Today, we kick off a series of blog posts with individuals who will be speaking at "Power, Drugs and Money." We asked speakers to pick three questions from our list. We hope you'll find the results to be informative.
Mark Bonchek, CEO, SoundBoard Media
What is the single most important piece of professional advice you've received?
The best piece of professional advice I ever received was from my father. He led a successful heart surgery practice for many years, and he always said the secret to getting things done was following Harry Truman's observation, "It's amazing what you can accomplish when you do not care who gets the credit." Surgeons, after all, are not known for their small egos. Many times in my own career I've had to choose between taking the credit and achieving a bigger goal, and I've come to learn the wisdom of my father's words. The accomplishment is ultimately more rewarding than the credit.
Why did you select New England as the headquarters for your business?
Our business is about creatively capturing, packaging and distributing business insight around the world. There is no more educated or intellectually curious region in the world than New England. The educational systems and resources in New England are unmatched anywhere. New Englanders value substance over surface and distinguish the real from the superficial. For a company like ours built on ideas with impact and trustful relationships, there is no better place to base our operations than New England.
What are your plans for going global?
We recently formed SoundBoard Media from the merger of Truman Company, a U.S.-based business that served global companies, and Fifty Lessons, a U.K-based company with a small presence in the U.S. as well as clients and partners in Europe, Asia and Latin America. The merger therefore gave us a global footprint and a more international perspective. The integration has been helped considerably by the move of Fifty Lessons' headquarters to Boston. Our next steps in going global are to expand our distribution network in emerging markets, particularly China and India. Managers and executives in these countries have a keen interest in insight about leadership, management and talent and we are well placed to respond.
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